Oreos taste awesome. That's it; no, really.

I figured it was time for a reminder that keeping it simple can work and overcomplicated strategery can be a brand's worst enemy.

Here's a classic case of a really simple strategy - one that doesn't try to do any more than just bring to life that incredibly awesome, so good I just can't help myself but blurt out crazy nonsense, taste.

And since I used to walk the FCB halls back in the day, it's nice to see something funny come out of the merged Draft unit.